Essent Users Top ASI Most Powerful List

Some of the most powerful people in promotional products use Essent software.

The Advertising Specialty Institute has named Marty and Jeremy Lott of SanMar the most influential leaders in promotional products. SanMar uses the promotional product industry standard Essent OrderTrax Network to share important information quickly and accurately with partners.

Essent users peppered ASI’s 50 most powerful list, led by the Lotts, who moved up from the No. 2 spot. Only one Essent user has a lower ranking this year than last, and that’s the person who topped the list last year.

Ranked No. 29, up four spots, are Marc Roy and Alan Chippindale of BrandAlliance, which uses the Essent Compass business management system to integrate workflow from quote to fulfillment to follow up. Fred Parker of A Brand Company, which also uses Essent Compass, is No. 39, up two spots.

Other Essent OrderTrax trading partners in the top 50 are:
-- Michael Bernstein and David Nicholson of PolyConcept’s Leeds, who remained in the No. 3 spot.
-- Marc Simon of Halo Branded Solutions, who is No. 4 after topping the list last year.
-- Bill Schmidt Sr., CJ Schmidt and Bill Schmidt Jr. of Hit Promotional Products, who rose six spots to No. 6.
-- Jonathan Isaacson of Gemline, who is up one spot to No. 8.
-- Norm Hullinger of alphabroder, who is up one spot to No. 9.
-- Joe Fleming of Hub Pen, who rose four spots to No. 24.
-- And Chris Vernon of The Vernon Company, who remained No. 43.