PromoStandards has enhanced the Product Data integration standard that simplifies the implementation and increases the value to both distributors and suppliers. The enhanced Product Data service provides a standardized way to electronically share product information that previously was only available in proprietary or printed forms.
"This service adds immediate value to any distributor or service provider looking for real time and accurate data to populate websites."
The standard allows suppliers to quickly publish product information to distributors who are using the product data for publishing products to external websites as well as internal systems including ERP and order entry systems. This enhanced standard will significantly accelerate a distributors ability to launch new products and send cleaner orders to suppliers.
6 of the top 7 promotional products suppliers representing $5.4 billion in annual sales are among the suppliers who adopted the PromoStandards Product Data Standard.
The enhanced Product Data 2.0 standard makes several key improvements:
"At the PPAI Expo we asked participants what they would like to see from PromoStandards in 2019. The overwhelming response was for concise product data that can be readily consumed for ecommerce shared Eric Shonebarger, PromoStandards Standards Committee Chairman, Board Member, and CIO of Top 10 supplier Hit Promotional Products. "We knew our number one goal for 2019 was to deliver based on community feedback.”
Said Dale Denham, PromoStandards Board Member and Senior Vice President/CIO of Top 10 distributor Geiger. "Product Data 2.0 is a game changer for Geiger and Crestline. We are able to launch new products from participating suppliers to our 300+ Geiger and Crestline websites the day after a supplier publishes them to us. We also are using this data for our order entry systems which improves the quality of the orders we send to suppliers. We’re excited to continue to leverage the constantly improving PromoStandards specifications to improve our business operations.”
"This service has been a long time coming and will add immediate value to any distributor or service provider looking for real time and accurate data to populate websites” Said Jon Norris, VP of Operations for Starline and Chair of PromoStandards. "We were diligent to get the communities feedback and deliver the right pieces of data that the industry needs to better connect the supply chain. I am very happy where we ended up. Now it’s go time” To view the technical specifications on this new service please visit: PromoStandards.org
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Essent is the leading provider of fully-integrated business management software solutions and services for process-intensive industries and the largest trading network for the promotional products industry. The Essent family of fully-integrated products and services combines best practices, business processes, software automation, and network communications to deliver unparalleled, unified business management solutions. Since 1980, Essent has offered the systems, service, software, and support critical to success in today's highly-competitive marketplace.