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Slow Websites Slow Sales: Optimizing Ecommerce For Page Speed
Slow ecommerce websites are frowned upon by both search engines and shoppers. What can be done to please the robots and the people alike?
The Case for Complying With GDPR
It’s the rising demand for consumer protections that needs your attention, if not necessarily the GDPR itself.
Ecommerce Integration: What To Consider When Choosing Your Approach
When picking an ecommerce integration option, it’s easy to be shortsighted. Understanding the strengths and weaknesses of each approach helps companies choose the integration method that’s most efficient and cost-effective for both the shortterm and the longterm.
2019 PPAI Expo: Technology Solutions at Essent Booth 4851
Essent will showcase its suite of enterprise-grade, fully-integrated business management, ecommerce, and EDI integration technology solutions designed specifically for the promotional products industry.
Web Content Accessibility Guidelines (WCAG) and the ADA
The World Wide Web Consortium (W3C) established the Web Content Accessibility Guidelines (WCAG) to point business toward websites that meet the requirements of the Americans with Disabilities Act.
The "Amazon-like Experience" Starts With Integration
It won’t get mentioned nearly as often as the “the Amazon-like experience.” But it’s even more critical. It’s integration. Without integration, there is no Amazon-like experience.
Ecommerce Scalability is Critical for Black Friday, Cyber Monday, and the Holidays
The ability to scale webserver capacity is hugely critical for peak ecommerce events like Black Friday, Cyber Monday, and other potential website surges between Thanksgiving and the New Year.
Promotional Products Ecommerce is Different. Here’s Why.
It’s critical for promotional products companies to have an ecommerce platform that understands the industry, because promotional products ecommerce is just different than regular ecommerce.
Internet Explorer 9 and 10 Support Ends March 31, 2017
Internet Explorer 10 and below may experience breaking changes on ecommerce sites and should no longer be used.
Black Friday-Cyber Monday Weekend Sets Another Record, Easily
Online sales on Thanksgiving through Cyber Monday totaled $11 billion in 2015.
Inventory Software Helps Sell Promotional Products Even When They're Out of Stock
When items aren't on hand, buyers can pre-order or be directed to similar products.
SEO Tools Added for Promotional Products Software
Essent ecommerce websites create the bones for your SEO success. Blogs, comments and video help put flesh on those bones.
Promotional Products Ecommerce Software Turns Abandoned Carts into Adopted Opportunities
Abandoned carts represent one of the biggest opportunities for increasing ecommerce sales.
No Re-inventing the Ecommerce Wheel with this Promotional Products Solution
What works on one promotional products ecommerce store can be easily transferred to another.
Promotional Products Software Gets the Right Messages to the Right Buyers
The platform remembers who interacted with your brand in what way, so you can deliver the right message when they visit and re-visit your ecommerce website.
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